Dr. Thomas Beck

Education

Veterinary medicine (University of Veterinary Medicine, Hanover);
Doctor of Veterinary medicine (Zurich University);
Psychology (Zurich University).

Professional experience before HR&C

Veterinary practice;

Scope AG (consumer goods and OTC market research);

Ipso-ExploraAG (Health care market research manager);
mrc marketing research & consulting ag (Co-Geschäftsführer, Konsumgüter- und Dienstleistungs- Marketingforschung)

mrc marketing research & consultingag(Co-CEO, consumer goods and services market research).

• Medical and psychological.
• Wide-ranging experience in qualitative and quantitative market research and in the intelligent networking of different methods.
• Implementation of new qualitative methods in swiss market research (triangulation, grounded theory).
• Wide-ranging interviewing and presentation experience: focus groups with consumers, financial managers and politicians, planning boards, expert meetings and advisory boards with doctors, health care professionals, patients, pharmacists and other partners in the health care system.
• Experienced analyst based on marketing strategic thinking.